The first test is not the product but the stand: only companies exhibiting at FRUIT LOGISTICA may enter, which puts the award out of reach of anyone not already committed to the Berlin fair.
Entries are judged on fresh-produce innovation across the supply chain. The winner is given prime placement on the show floor and the media attention that follows the jury announcement. Nothing is paid out, and the organisers take no stake.
No call has been published for the 2027 award. The fair runs 3-5 February 2027 in Berlin, and the previous cycle closed on 7 November 2025 after an extension, which is the best available guide to when a 2027 call would appear.
What it actually costs you
Fresh-produce innovation is judged at the FRUIT LOGISTICA trade fair in Berlin, with the jury award bringing prime floor placement and media exposure. Entry is restricted to exhibitors at the fair, so participation depends on already holding a stand. Nothing is paid out and no equity is taken, making this a visibility award for foodtech companies in the produce supply chain.