Moderato: Premium Alcohol-free Wines
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Moderato, a French startup founded in 2020, is revolutionizing the wine industry with its premium alcohol-free wines. Based in Paris and comprised of a passionate team of ten, Moderato aims to provide a high-quality alternative to traditional wine. Their tagline, “French wine is having its revolution, and it’s alcohol-free,” reflects their commitment to offering a new way to enjoy wine that aligns with modern lifestyle choices.
Why ‘Moderato’?
The name “Moderato” was chosen for its universal appeal and symbolic meaning. It signifies the perfect balance between enjoyment and moderation. Co-founders Fabien Marchand-Cassagne and Sebastien Thomas explain, “Moderato evokes a sense of striking the right balance.” This principle guides their mission to offer exceptional alcohol-free wine without compromising taste.
The Founders’ Vision of Premium Alcohol-free Wines
Fabien and Seb, the founders of Moderato, met through a mutual friend who saw their potential for collaboration. They combined their expertise to create a project that fulfills their ambitions and aims to impact society positively. Their innovative approach to wine reflects their passion and commitment to progress.
Standing Out in the Wine Market
Moderato distinguishes itself in a competitive market among numerous players by focusing on excellence in dealcoholized French wine. “We have a story and brand that are both unique and universal,” says the team. Their dedication to producing high-quality wines from fine French terroirs and a strong emphasis on brand identity and communication set them apart.
Future Goals and Expansion Plans for 2024
Moderato has ambitious plans for 2024, including a turnover target of €2 million and expansion into Canadian and US markets. They also plan to launch a limited edition cuvée and continue their growth efforts. Fabien shares, “Our participation in SIAL Startup Village is a step towards increased visibility and traction from the Food & Beverage sectors across Europe and the world.” With clear goals and a robust strategy, Moderato is poised for an exciting year ahead.
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